About
We believe tools should follow the company, not the other way round.
FrameGenesis designs custom software and automations for construction SMEs.
Why FrameGenesis exists
I’ve spent the past few years designing and putting into production software, automations and systems integrations. I often saw capable teams lose their days working around a tool that didn’t fit them. Nobody was at fault: the tool simply hadn’t been designed for them.
That’s when I understood one thing: it isn’t the company that should adapt to its software. It’s the software that should adapt to the company. I created FrameGenesis for that.
— Alexander Boll, founder
What we believe
Understand before building
Every project starts with an audit.
Build only what’s missing
What works, we keep and connect.
Stay independent
We resell no software: we recommend what serves your business.
Deliver in stages
A useful first version fast, then improvements signed off with you.
Stay for the long run
Custom software lives with the company; so do we.
Why construction
Construction companies have ways of working all their own: teams spread between sites, the depot and the office, pricing and tracking rules specific to each trade. Those are precisely the methods standard software handles badly.
We chose to focus on these companies to understand how they work in detail, and build tools that follow them.
Who does the work
Alexander Boll designs the systems and remains your single point of contact, from audit to support. For the build, he works with developers chosen for each project. You have one person to call, and the right skills behind them.
Let’s talk about the way you work.
In 15 minutes, we review your tools and your priorities. No commitment.